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Training & Implementation · 2026 Edition

CS Revenue Activation
Sprint Training

The training for CS teams being asked to own renewals, grow NRR, drive expansion, own AI workflows and show up in the board forecast — without ever being set up for it.

This training will teach you how to stop reactive firefighting and focus on customer outcomes and value realisation.

What boards and investors are asking in 2026
Target NRR for sustainable growth and valuation uplift
>110%benchmark
Target GRR — the retention floor that protects ARR
>85%floor
Rule of 40 — growth rate + profit margin, the efficiency standard
>40investor lens
CAC payback — how fast CS-led retention improves unit economics
<18Mefficiency target
CS team expectation: forecast confidence, risk visibility, expansion pipeline
Not optionalleadership standard

Six structural shifts reshaping CS in 2026

The role changed. The training didn't. Most CS teams are still operating like a support function while leadership expects a revenue function — and that gap is showing up in late renewals, missed expansion, and CS leaders who can't defend their headcount to a CFO.

01
NRR is the new valuation currency
Acquiring new customers is expensive. CS teams that can own a renewal number and generate expansion pipeline are now directly linked to company valuation multiples and the Rule of 40.
02
AI churn is real, and most CS teams are not ready
AI-native products see median GRR as low as 27–40%. Gartner predicts 30% of AI projects are abandoned after proof of concept. CS owns that window. Before you build AI into your workflow, you need honest answers on readiness, literacy, governance, and data quality. If those answers are negative, educate first.
03
Leadership expects more output with leaner teams
Boards and investors are asking CS to do more with less. AI removes admin and improves signal quality — but only if CSMs are trained to use it. The teams that build this capability now will be the ones that defend their headcount in the next budget cycle.
04
CS must own revenue accountability — not just relationships
Tactical support is being automated. The modern CSM is a commercial operator: running mutual success plans, managing renewal probability, and creating expansion pipeline. Relationship management is table stakes. Revenue ownership is the job. Forward-deployed CS roles are becoming the model for complex and technical products.
05
CS-Sales-Product alignment is a revenue issue, not a culture issue
Silos between CS, Sales, and Product are not a people problem — they are a data and KPI problem. When these functions share the same revenue model, the same language, and the same metrics, expansion and retention improve automatically.
06
CS leaders are expected to run a forecast — not just a team
Leadership wants renewal confidence, portfolio risk visibility, and expansion pipeline in financial terms. Most CS leaders are expected to provide this without ever being shown how — and without the operating system to make it repeatable.
The training never caught up with the role.
The CS Revenue Sprint is built to close that gap — fast, practical, and grounded in what CS teams actually struggle with week to week.
Start the conversation

Five modules. One commercial journey.

Day 1 follows the post-sales customer journey in sequence — from revenue mindset to onboarding, renewal, expansion, and AI. Every module builds on the previous one. Day 2 adds Revenue Alignment, SPICED, and advanced commercial skills for teams ready to go deeper.

Day 1 — the complete coreAll six Day 1 modules are included in every package. The full journey, not a selection.
Day 1 + Day 2
Revenue Alignment & Advanced Skills
CS and Sales operating from the same data model. SPICED as shared commercial language. Removing the handoff silo. How CS creates and influences pipeline. The full bow-tie from the CSM's seat. Advanced roleplay and reinforcement clinic with real accounts and coached feedback.
Day 3 + Day 4
RPS Dashboard & Operating Rhythm
We connect your CRM, usage, revenue and engagement data to build a live Renewal Probability Score dashboard for your portfolio. Every account scored on leading indicators, not lagging health metrics. Weekly operating rhythm: portfolio reviews, risk governance, expansion tracking, and CRO/CFO reporting structure built in.

Four steps from training to transformation

Each package is a natural on-ramp to the next. You can start anywhere — and the further along the ladder, the more of the system you own.

Step 01
CS Revenue Essentials
Day 1 · pick 3 modules · up to 8 participants
€2,500
fixed · entry point
What's included
  • Day 1: choose 3 modules from the curriculum based on your team's priorities
  • Enablement pack per participant: frameworks, talk tracks, templates
  • AI prompt pack: account briefs, renewal flags, exec updates
  • Manager reinforcement guide with 3-week cadence
  • Commitment output: 10-day / 30-day action plan per participant
  • CS Leader Debrief: 60 min session to discuss outputs and observations
Get started
Step 03
Sprint Plus + Revenue Alignment
Day 1–3 + Leadership Coaching
€7,500
fixed · team + leader
Everything in Step 02, plus
  • Day 3: Revenue Alignment, SPICED as shared commercial language, advanced roleplay clinic with real accounts
  • CS and Sales operating from the same data model, removing the handoff silo
  • How CS creates and influences pipeline, the full bow-tie from the CSM's seat
  • 3 × 90-min bi-weekly coaching sessions for the CS leader
  • Exec communication and CRO / CFO alignment coaching
  • Manager reinforcement guide upgraded to ongoing coaching structure
Get started
Step 04
Full Sprint + RPS Dashboard
Day 1–4 · the premium tier
€9,500+
fixed · team + leader + system
Everything in Step 03, plus
  • Day 4: RPS Dashboard built with your real CRM, usage, and engagement data
  • Live Renewal Probability Score for every account, scored on leading indicators not lagging health metrics
  • Weekly operating rhythm installed: portfolio reviews, risk governance, expansion tracking
  • CRO/CFO reporting structure built into the dashboard
  • Renewal + Expansion Revenue Audit: full assessment with findings report
  • A clear view of where the 90-Day Post-Sales OS implementation would compound results
Get started

Add-ons

All add-ons can be appended to any package. Groups are up to 8 participants as standard. Additional participants are €250 per person, up to a maximum of 12 CSMs per group. Priced separately and confirmed at booking.

+€250
Extra participants
Standard group size is up to 8 participants. Additional participants at €250 per person. Maximum group size is 12 CSMs to maintain training quality.
+€750
Live Practice Clinic
90-minute roleplay session within 5 days of Day 1. Real scenarios, coached feedback, and reinforcement under pressure. Included in Sprint Plus and above.
+€1,250
4 × 1:1 Leadership Coaching
Four individual coaching sessions for the CS leader. Focused on execution, decision-making, and building the operating rhythm that makes the training compound.
€800 / mo
Post-Sales AI Copilot
Powered by TwoFeetUp. Account briefs, renewal risk digests, expansion prompts, QIP drafts, and CRM hygiene — automated. First month €800, €1,200 / month thereafter. Typically 3–5 hours per CSM per week back in revenue conversations.

What you walk away with

🎯
Commercial language that lands
A team that speaks the language of your CRO and CFO — not just your customers. Renewal and expansion conversations that happen in revenue terms.
🔁
Renewal conversations that close earlier
Risk identified and acted on before it becomes churn. A renewal framework your team runs consistently, not just your top performer.
📈
Expansion pipeline that's systematic
Expansion created by design, not by accident. Triggers identified, signals passed to Sales with context that actually converts.
🤖
AI workflows that free up time
A 7-prompt AI pack built for CSMs — account briefs, renewal risk flags, QBR prep, exec updates. Three to five hours a week back per CSM.
📋
Notion Knowledge Hub with reference material
Notion Enablement Pack per participant containing: all training material, renewal conversation framework, expansion trigger cheat sheet, mutual success plan template, manager reinforcement guide. Accessible through a centralised Notion based Knowledge Hub, tailored and build specifically for your CS Team. Usable from day one.
✉️
Commitment output — accountability built in
Every participant leaves with a 10-day and 30-day action plan to send to their manager. Immediate upward visibility. Accountability built into the training design.

Training that doesn't
end on the day

Most training evaporates within a week. Not because the content was wrong — because nothing forces the behaviour to stick. The commitment output is how we fix that: every participant leaves with a structured action plan they send to their manager before the session ends.

The commitment output structure
Day 0end of session
Participant writes 10-day and 30-day commitments. Sent directly to their manager before leaving the room.
Day 10first check
Manager uses the 3-week reinforcement guide to run a structured 15-minute review against the stated commitments.
Day 21cadence
Second check-in. Reinforcement guide moves into weekly commercial conversation — renewal pipeline, expansion flags, exec update quality.
Day 30accountability
30-day commitments reviewed. Decision point: has the behaviour shifted? If not — the OS conversation starts here.

Commercial terms

Payment
50% upfront · 50% on delivery
Scheduling
Dates agreed upfront · inputs within 48 hours
Delivery
Virtual included · on-site travel billed at cost
Additional scope
€1,000 / day
Intro pricing
Available for testimonial + anonymised case study